Designer & Storyteller
Designer & Storyteller
Crafted
Crafted
by Candace
I bring storytelling, strategy, and heart to every pixel, page, and interaction.
I bring storytelling, strategy, and heart to every pixel, page, and interaction.
MY HEART
A Story-Inspired Creative
I’ve always been a storyteller at heart. Whether I’m designing a layout, building an interface, or shaping a brand, I’m drawn to narratives that inspire, engage, and transform. Design has become the space where my love for story, beauty, and strategy meet, allowing me to solve problems with care, craft experiences with intention, and create work that is visually compelling and grounded in real human need.
MY PROCESS
MY PROCESS
01
01
Discovery + Research
Discovery + Research
Every project begins with understanding. I gather context, explore goals, study the audience, and clarify the problem we’re solving. This foundation shapes the narrative, strategy, and direction for everything that follows.
Every project begins with understanding. I gather context, explore goals, study the audience, and clarify the problem we’re solving. This foundation shapes the narrative, strategy, and direction for everything that follows.
02
02
Ideation & Strategy
Ideation & Strategy
With clarity in place, I translate insights into possibilities. This includes concept development, sketching, wireframing, and establishing the core story, whether for a layout, a user flow, or a brand system.
With clarity in place, I translate insights into possibilities. This includes concept development, sketching, wireframing, and establishing the core story, whether for a layout, a user flow, or a brand system.
03
03
Design & Build
Design & Build
Once the direction is set, I bring the work to life. I refine the visuals, craft cohesive layouts, build prototypes, and prepare final deliverables, ensuring the result is polished, functional, and aligned with the project’s purpose.
Once the direction is set, I bring the work to life. I refine the visuals, craft cohesive layouts, build prototypes, and prepare final deliverables, ensuring the result is polished, functional, and aligned with the project’s purpose.
MY PROCESS
MY PROCESS
MY SERVICES
Let’s Work Together
Client Feedback
Client Feedback
"Candace is the consummate design professional."
"From UX research, wire-framing, marketing optimization, and brand standard creation, she continually exhibits superior craftsmanship, attention to detail, and integrity. Whether working as a consultant or internal employee, she displays the highest level of professionalism and leadership ability. I would highly recommend Candace for any organization looking for a designer."
MATTHEW PENNER
VOS Solutions Inc.
“Candace creates a pathway to help your organization identify, understand, and communicate your brand identity.”
It was very valuable to have an expert, a voice outside our organization, listen carefully to our stakeholders and then provide guidance on our brand identity and what distinguishes us from our competitors. We could not have done this on our own. It was a positive experience, and I commend Candace for her diligent work and her flexibility in meeting our needs.
Keith Reed
MB Seminary
"Candace is the consummate design professional."
"From UX research, wire-framing, marketing optimization, and brand standard creation, she continually exhibits superior craftsmanship, attention to detail, and integrity. Whether working as a consultant or internal employee, she displays the highest level of professionalism and leadership ability. I would highly recommend Candace for any organization looking for a designer."
MATTHEW PENNER
VOS Solutions Inc.
“Candace creates a pathway to help your organization identify, understand, and communicate your brand identity.”
It was very valuable to have an expert, a voice outside our organization, listen carefully to our stakeholders and then provide guidance on our brand identity and what distinguishes us from our competitors. We could not have done this on our own. It was a positive experience, and I commend Candace for her diligent work and her flexibility in meeting our needs.
Keith Reed
MB Seminary
"Candace is the consummate design professional."
"From UX research, wire-framing, marketing optimization, and brand standard creation, she continually exhibits superior craftsmanship, attention to detail, and integrity. Whether working as a consultant or internal employee, she displays the highest level of professionalism and leadership ability. I would highly recommend Candace for any organization looking for a designer."
MATTHEW PENNER
VOS Solutions Inc.
“Candace creates a pathway to help your organization identify, understand, and communicate your brand identity.”
It was very valuable to have an expert, a voice outside our organization, listen carefully to our stakeholders and then provide guidance on our brand identity and what distinguishes us from our competitors. We could not have done this on our own. It was a positive experience, and I commend Candace for her diligent work and her flexibility in meeting our needs.
Keith Reed
MB Seminary
"Candace is the consummate design professional."
"From UX research, wire-framing, marketing optimization, and brand standard creation, she continually exhibits superior craftsmanship, attention to detail, and integrity. Whether working as a consultant or internal employee, she displays the highest level of professionalism and leadership ability. I would highly recommend Candace for any organization looking for a designer."
MATTHEW PENNER
VOS Solutions Inc.
“Candace creates a pathway to help your organization identify, understand, and communicate your brand identity.”
It was very valuable to have an expert, a voice outside our organization, listen carefully to our stakeholders and then provide guidance on our brand identity and what distinguishes us from our competitors. We could not have done this on our own. It was a positive experience, and I commend Candace for her diligent work and her flexibility in meeting our needs.
Keith Reed
MB Seminary